Baby Botox is the TikTok trending treatment that’s introducing younger patient demographics to the world of anti-ageing. Offering smoother-looking skin whilst retaining the patient’s expression, the results are a far cry from the ‘frozen’ look of the 2000s. The treatment utilises less units of the toxin, strategically placed to create a fresher-looking complexion. Read on to discover more about the Baby Botox technique.
What is Baby Botox
Botox is a brand of toxin, derived from Botulinum Toxin Type A (BTA). Whilst the brand name is often interchanged with the anti-wrinkle treatments, there are several brands of toxin on the market, each with its own differentiating factors. Injections of botulinum toxin block the nerve signals to the muscle into which they are injected. Without a signal, the muscles are not able to contract, temporarily suppressing the facial movements and minimising the appearance of wrinkles. Toxins are used for cosmetics purposes as they are able to promote a smoother-looking and more youthful-appearance.
How Does it Work?
Those who are already familiar with toxins may be thinking: what’s the difference between Botox and Baby Botox? The key differentiating factors are the amount of toxin used and the placement. Baby Botox intends to produce more subtle results, using the same toxin strength in smaller quantities, with a more dispersed injection protocol across the treatment area to provide maximudm distribution. In contrast, traditional Botox protocol involves minimal injections with a more concentrated approach. As the toxin is less concentrated in one area during a Baby Botox treatment, it can create the appearance of a smoother-looking forehead and minimise the look of fine lines, whilst retaining the patient’s ability to emote. By injecting less units of the toxin, the muscles can still animate, preventing a ‘frozen’ appearance.
Why is this Trend Becoming More Popular Among Younger Patients?
With SPF sales at a record high and retinols becoming a part of many of our nightly skincare routines, preventative anti-ageing is at the forefront of skin concerns for patients in their 20’s and 30’s. Popular searches including, ‘what age should I get Baby Botox’ indicate that patients are looking to prevent wrinkle formation as early as possible to maintain a youthful-looking visage. The treatment offers an introduction into minimally-invasive anti-ageing for clients in their mid 20s to early 30s. At this age, fine lines start to form and patients may find that their expression lines are becoming more deeply etched into the skin, prompting an interest in anti-wrinkle treatments. Interestingly, TikTok has also catapulted the popularity of this treatment. Users in their 20s are showcasing their daily post-treatment progress, with some videos receiving up to half a million likes, further normalising anti-wrinkle injections amongst Gen Z.
Are There any Side Effects?
During a Baby Botox consultation, patients should always be made aware of potential side effects. The most common side effect is a headache that usually subsides a few days after treatment. If incorrectly placed, the toxin may spread to other areas and cause temporary paralysis of the muscles. As with any injection, there is also always a minor risk of infection at the injection site, or an unexpected allergic reaction. A common misconception is that Botox will cause the skin to appear older, once the effects of the toxin have worn off. This is in fact, false. The opposite effect can be observed, as the treatment prevents muscle contractions, meaning that the formation of expression lines is drastically reduced.
Knowledge of aesthetics trends such as Baby Botox is essential for clinics who wish to tap into the Gen Z market when it comes to anti-wrinkle treatments. With a subtle, natural-looking approach and minimal down-time, this treatment’s popularity is only set to increase.